A Trump-linked collectible-coin business appears to have been hijacked to promote a Solana token that briefly reached a $66 million valuation before collapsing almost completely within hours.
- The episode began on Saturday when the X account tied to RealTrumpCoins.com, a website Donald Trump himself promoted in 2024 as the home of his official collectible coins, suddenly began pushing a token called Trump Digital Gold, or GOLD.
Notably, the developer holds 600M $GOLD, and 15 newly created wallets spent $18,657 to buy 224.5M $GOLD.
The team currently controls 82.45% of the total supply.
Be… pic.twitter.com/7ZU8bfndzk— Lookonchain (@lookonchain) August 29, 2026
- The posts included a Solana contract address and the same token appeared on RealTrumpCoins.com, which had been altered to describe GOLD as the "Trump Foundation's most ambitious crypto project to date."
- The site normally sells licensed physical gold and silver Trump collectibles and says its operator, JBCZ Group, licenses Trump's name and likeness from DTTM Operations.
There was one immediate problem as no Trump family member had announced the token.
Just a week earlier, Eric Trump himself had publicly warned in an X post that "no one is launching any kind of coin," calling claims about new Trump-family crypto fraudulent.
And still, the Trump connection was enough to send traders rushing in.
A $66 million token built in hours
GOLD climbed by more than 15,000% from its earliest quoted levels and briefly reached a market capitalization of about $66 million, according to on-chain trackers.
Blockchain analytics account Lookonchain found that the developer controlled 600 million GOLD, while 15 freshly created wallets spent only about $18,600 buying another 224.5 million tokens.
Together, those holdings represented about 82.4% of the entire token supply.
Those wallets soon began selling. The 15 newer addresses unloaded more than 224 million GOLD for roughly 3,000 SOL (or about $330,000) turning the initial purchases into an estimated $312,000 profit.
- Later analysis suggested the selling was broader.
- On-chain researcher EmberCN traced addresses associated with the launch dumping roughly 824 million GOLD, equivalent to 82.4% of supply, for about 9,780 SOL and an estimated $1 million profit.
- The market collapsed almost as quickly as it had formed. GOLD's valuation fell from roughly $55 million to $1 million in about 30 seconds, according to the analysis, and eventually traded more than 99% below its peak.
Then the posts vanished
The promotional posts were deleted shortly after the crash, strengthening suspicions that the RealTrumpCoins account had been compromised rather than used for an authorized Trump crypto launch.
realtrumpcoins (@realtrumpcoins1) has deleted posts related to $GOLD.https://t.co/XEvgR9LKqN pic.twitter.com/dCNncwaMCP— Lookonchain (@lookonchain) August 29, 2026
Later posts attributed to whoever controlled the account claimed profits of more than $8.2 million.
On-chain researcher Fabiano.sol revealed in an X post that the wallets behind the fake GOLD token "were funded from Binance within an hour" before the exploit.
He has asked Binance to check the accounts' KYC records and freeze them, saying he can provide the full transaction trail.
- As of press time, Binance made no public comments on the matter.